About Forbes.et

Ethiopia is full of builders — founders, investors, creators and leaders shaping the economy of a nation of 120 million people. Yet their stories are rarely told with the depth they deserve.

Forbes.et exists to change that: to celebrate Ethiopian entrepreneurship, surface the people and companies driving change, and inspire the next generation through the stories of those who came before them. Success leaves clues.

We profile founders, rank the businesses to watch, and publish our flagship lists — starting with Forbes Ethiopia 30 Under 30.